VP of Sales - SK Tools

4 months ago(9/28/2017 2:45 PM)
# of Openings
Regular Full-Time


IDEAL INDUSTRIES, Inc. has been propelled by the principles of its founder, J. Walter Becker, for nearly a century. Since the beginning, this family-run enterprise has been committed to building ideal relationships with its customers, employees and communities, creating some of the industry’s most innovative and trusted products along the way. This commitment to quality and service will continue to spur the success of IDEAL INDUSTRIES, Inc. and its family of companies, for generations to come.


In 2010, SK Professional Tools became part of IDEAL INDUSTRIES, and they both share a commitment not only to quality and innovation, but also to the American tradesmen they serve.  SK Professional Tools has been trusted by generations of mechanics for its broad line of quality, American-made tools that include sockets, wrenches, ratchets, hammers, and screwdrivers. SK continues to manufacture each of our nearly 3000 productsin the United States.  As SK continues to grow, it is focused even more solidly on quality control, new product design, and providing automotive professionals with the most innovative and reliable tools available anywhere, at any price.


The VP of Sales is responsible for the development and execution of sales strategies that will profitably grow sales for all SK product portfolios, with a primary emphasis on the North American Automotive and Industrial channels. This position is charged with selling new products into new customer bases, sponsoring and bringing to market new products, sales forecasting, pricing implementation, and management of both a direct sales force and rep. agencies and providing direct sales relationships with large national end user accounts.


  • Develop and implement long-term sales strategy, goals and tactics in order to profitably grow sales in the related tool channels by creating goals and objectives that are executed throughout the sales organization.
  • Responsible for the management of the direct sales team and rep. agencies, ncluding ensuring that the sales organization is appropriately structured and staffed to meet business demands; recruitment, training, performance management and development of direct staff; selection and management of rep. agencies where applicable.
  • Responsible for creating and managing the P&L for all sales channels within the tool channels, including budgeting, forecasting, top line growth, profitability and managing operating expenses.
  • Analyze how the competition, end-users, market pricing, and other conditions affect the current and future state of the business.
  • Partner with Marketing and Product Management on the identification of new products to enhance our existing offering and to provide guidance for design of new products and services to satisfy growing market needs.
  • Work with all in the Business Unit to foster go-to-market strategies for launching new products and services.
  • Support product management team to develop appropriate trade show displays, advertising, and other marketing materials.
  • Identify and develop new markets, channels, and vertical segments.
  • Identify and attend relevant industry trade shows and associations.
  • Present the current status and near-term expectations for the business annually as part of the corporate quarterly review process.
  • Manage customer service and inside sales.


  • SK Sales team, customer service and distributors
  • SK Business Unit
  • SK Customers and End Users
  • Tool Group marketing and product development teams
  • IDEAL INDUSTRIES Leadership Team



  • Bachelor degree in Marketing or Business related field. MBA preferred (or recognized equivalent).
  • The ideal candidate will be self-driven, highly collaborative and motivated.
  • 10 years of progressive experience in channel sales, preferably in the Automotive or Hand Tools industry. Thorough knowledge of product distribution infrastructure, preferably in the Automotive or Industrial channel.
  • 5 years managing a sales team.
  • Travel required, mostly national with some international: 50% - 75%
  • Proven track record of achieving revenue growth & profitability through sales excellence and execution. Multiple year sales goal achievement required.
  • Strategic/key account and product deployment experience and extensive account management experience with detailed accomplishments.
  • Demonstrated ability to effectively lead a sales team that consistently delivers and often exceeds expected results.
  • Ability to command cross-functional support and respect.
  • Experience with P&Ls including, developing and managing budgets and forecasts.
  • Strong analytical skills.

IDEAL INDUSTRIES is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, or protected veteran status.



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